Technical Expertise
Skillset includes: HTML, CSS, Javascript, MySQL, PHP, Drupal, e-commerce sites, photo editing, graphic design for web and print, desktop publishing, writing
Software professionally used
- Acrobat
- BBEdit
- Dreamweaver
- FileMaker Pro
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- Flash
- GoLive
- Illustrator
- ImageReady
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- PageMaker
- Photoshop
- QuarkXPress
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Work Experience
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Freelance
Web designer (March 2007 – present)
Design and produce CSS-based web sites for clients to enhance web presence and extend branding strategies: design, coding and testing for cross-browser consistency. Redesign brochures and other marketing materials where necessary to align with web redesign. Use PHP and MySQL to create custom CMS-based sites and modules. Use CMS systems such as Drupal to create user-editable web sites. Configure e-business shopping apps like ZenCart. Create CSS-based web designs to work with both static sites and PHP/MySQL sites. Seamlessly integrate static pages with CMS-based pages to create coherent user experiences. Take photos for inclusion on client sites. Create content for client sites based on interviews.
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Wire and Cable Specialties, Inc., Coatesville, Pa.
Web Designer (June 2006 – March 2007)
WCS is a company that manufactures and sells wire and cable used by a variety of publics, from industry to fishermen to jewelry makers.
Web Design: Redesign company web presence to create CSS-based sites targeted to specific target audiences. Use SEO to improve page rank on company websites. Incorporate targeted keywords to increase traffic and improve search engine results. Design, create graphics. Choose technology. Test for cross-browser compatibility. Monitor and build traffic. Update content on an ongoing basis.
Public Relations and Marketing: Write press releases. Rewrite seminar handouts.
Web Administration: Advise on technology purchases. Configure in-house test-bed server.
Company sites include: www.americanfishingwire.com, www.hiseas.net, www.beadalon.com
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West Chester University of Pennsylvania, West Chester, Pa.
Publications Assistant, Office of Publications (Dec. 1995 – June 2006)
Design and create web editions of university publications, exporting data from page layout, through web page design using both page and code editors, to testing for accuracy, functionality, and ease of use. Create art for university publications and advertisements. Scan images for use in publications and on web site. Digitally edit photography. Design and desktop publish university publications for print, including catalogs and course schedules. Assist in selecting photography for publications that align with the University’s brand identity. Maintain archive of production materials, production files, and printed samples. Design and maintain capabilities database of more than 300 vendors. Edit copy for consistent style and quality. Assess and perform needs reviews of computer hardware and software. Specify department technology purchases.
Administrative Assistant, Office of the Registrar (Jan. 1994 – Dec. 1995)
Designed forms for student use. Maintained Registrar's schedule. Served as contact point for students visiting the campus through the National Student Exchange program. Maintained and monitored timesheets for department. Processed and tracked acquisition requests. Assisted in scheduling events. Streamlined student refund appeals process and instituted tracking system. Assisted in streamlining graduation application process. Assisted in scanning and archiving of transcripts.
Clerk Typist, Office of the Registrar (Oct. 1993 – Jan 1994)
Assisted in scheduling events. Assisted in transcript digitizing process.
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Center for Professional Education, Inc., Paoli, Pa.
Seminar Administrator (May 1992 – Oct. 1993)
Facilitated daily nationwide seminars. Designed and implemented reorganization of warehoused instructional materials to increase accuracy of shipments.
Editorial Assistant (Feb. 1992 – May 1992)
Edited and proofed seminar catalogs and instructional materials for accuracy, consistency, and print quality.
Proofreader (Nov. 1991 – Feb. 1992)
Proofread catalog materials for accuracy and consistency.
Education
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W3 Schools Online Certification Program
HTML Developer Certificate, March 2006
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West Chester University of Pennsylvania
M.A., History, G.P.A. 4.0/4.0, May 2000
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Bucknell University
B.A., English, G.P.A. 3.26/4.0, June 1991